:root {
  --cream: #f3ecdf;
  --paper: #fbf7ef;
  --ink: #17211f;
  --muted: #6d6d63;
  --red: #e94b36;
  --red-dark: #b62f22;
  --mustard: #e0a62f;
  --line: rgba(23, 33, 31, .22);
  --serif: Georgia, 'Times New Roman', serif;
  --sans: Arial, Helvetica, sans-serif;
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body { margin: 0; background: var(--cream); color: var(--ink); font-family: var(--sans); line-height: 1.55; }
body::before { content: ''; position: fixed; inset: 0; pointer-events: none; z-index: 20; opacity: .16; background-image: url("data:image/svg+xml,%3Csvg viewBox='0 0 180 180' xmlns='http://www.w3.org/2000/svg'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.8' numOctaves='2' stitchTiles='stitch'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)' opacity='.23'/%3E%3C/svg%3E"); }
img { display: block; max-width: 100%; }
a { color: inherit; }
button, a { -webkit-tap-highlight-color: transparent; }
.skip-link { position: fixed; top: 8px; left: 8px; z-index: 100; padding: 10px 14px; background: var(--ink); color: white; transform: translateY(-140%); }
.skip-link:focus { transform: translateY(0); }
.sr-only { position: absolute; width: 1px; height: 1px; margin: -1px; overflow: hidden; clip: rect(0, 0, 0, 0); white-space: nowrap; }

.topline { overflow: hidden; background: var(--ink); color: var(--cream); font-size: 11px; font-weight: 700; letter-spacing: .14em; text-transform: uppercase; }
.topline-track { min-height: 32px; display: flex; align-items: center; justify-content: center; gap: 27px; padding: 0 24px; }
.topline i { width: 5px; height: 5px; border-radius: 50%; background: var(--red); }

.site-header { min-height: 88px; max-width: 1500px; margin: 0 auto; padding: 0 4vw; display: grid; grid-template-columns: auto 1fr auto; gap: 48px; align-items: center; border-bottom: 1px solid var(--line); }
.brand { display: inline-flex; align-items: center; gap: 11px; text-decoration: none; }
.brand-mark { position: relative; width: 43px; height: 43px; border: 3px solid var(--ink); border-radius: 50%; transform: rotate(-12deg); }
.brand-mark::after { content: ''; position: absolute; width: 13px; height: 13px; top: 12px; left: 12px; border: 3px solid var(--ink); border-radius: 50%; }
.brand-mark b { position: absolute; width: 3px; height: 7px; left: 17px; top: 2px; background: var(--ink); transform-origin: 2px 17px; }
.brand-mark b:nth-child(2) { transform: rotate(90deg); }
.brand-mark b:nth-child(3) { transform: rotate(180deg); }
.brand-mark b:nth-child(4) { transform: rotate(270deg); }
.brand-text { display: flex; flex-direction: column; font-size: 21px; font-weight: 800; line-height: .85; letter-spacing: -.055em; }
.brand-text > span { color: var(--red); font-family: var(--serif); font-style: italic; font-weight: 500; padding-left: 14px; }
.site-header nav { display: flex; justify-content: center; gap: clamp(20px, 3vw, 48px); }
.site-header nav a { position: relative; text-decoration: none; font-size: 13px; font-weight: 700; }
.site-header nav a::after { content: ''; position: absolute; left: 0; right: 100%; bottom: -6px; height: 2px; background: var(--red); transition: right .2s ease; }
.site-header nav a:hover::after, .site-header nav a:focus-visible::after { right: 0; }
.menu-toggle { display: none; }

.button { display: inline-flex; align-items: center; justify-content: center; gap: 14px; min-height: 52px; padding: 0 24px; border: 2px solid transparent; background: var(--ink); color: white; text-decoration: none; font-size: 12px; font-weight: 800; letter-spacing: .05em; text-transform: uppercase; transition: transform .2s ease, background .2s ease, color .2s ease; }
.button:hover, .button:focus-visible { transform: translateY(-3px); }
.button-small { min-height: 42px; padding: 0 18px; background: transparent; border-color: var(--ink); color: var(--ink); }
.button-small:hover { background: var(--ink); color: white; }
.button-primary { background: var(--red); box-shadow: 5px 5px 0 var(--ink); }
.button-primary:hover { background: var(--red-dark); }
.button-outline { width: 100%; background: transparent; border-color: var(--ink); color: var(--ink); }
.button-outline:hover { background: var(--ink); color: white; }
.button-dark { background: var(--ink); box-shadow: 5px 5px 0 var(--red); }
.button-cream { background: var(--cream); color: var(--ink); box-shadow: 5px 5px 0 var(--ink); }
.text-link, .inline-link { display: inline-flex; align-items: center; gap: 14px; padding-bottom: 4px; border-bottom: 1px solid currentColor; text-decoration: none; font-size: 13px; font-weight: 800; }
.inline-link-light { color: var(--cream); }

.hero { max-width: 1500px; min-height: 740px; margin: 0 auto; padding: 70px 4vw 80px; display: grid; grid-template-columns: minmax(0, 1.03fr) minmax(420px, .97fr); gap: clamp(42px, 6vw, 105px); align-items: center; }
.eyebrow { margin: 0 0 22px; font-size: 11px; font-weight: 800; letter-spacing: .18em; text-transform: uppercase; }
.eyebrow span { color: var(--red); margin-right: 8px; }
.eyebrow-light { color: #f6eddf; }
.hero h1, h2 { margin: 0; font-family: var(--serif); font-weight: 400; letter-spacing: -.045em; line-height: .94; }
.hero h1 { max-width: 760px; font-size: clamp(58px, 6.6vw, 110px); }
.hero h1 em, h2 em { color: var(--red); font-weight: 400; }
.hero-intro { max-width: 670px; margin: 34px 0 32px; font-size: clamp(17px, 1.5vw, 21px); line-height: 1.55; }
.hero-actions { display: flex; align-items: center; flex-wrap: wrap; gap: 28px; }
.hero-facts { display: grid; grid-template-columns: repeat(3, 1fr); margin: 54px 0 0; padding-top: 24px; border-top: 1px solid var(--line); }
.hero-facts div { display: flex; gap: 12px; padding-right: 14px; }
.hero-facts div + div { padding-left: 17px; border-left: 1px solid var(--line); }
.hero-facts dt { color: var(--red); font-family: var(--serif); font-size: 18px; font-style: italic; }
.hero-facts dd { margin: 0; }
.hero-facts strong, .hero-facts span { display: block; }
.hero-facts strong { font-size: 12px; text-transform: uppercase; }
.hero-facts span { color: var(--muted); font-size: 11px; }
.hero-photo { position: relative; margin: 0; align-self: stretch; min-height: 610px; border: 10px solid var(--paper); box-shadow: 0 25px 60px rgba(23, 33, 31, .2); transform: rotate(1.7deg); }
.hero-photo::after { content: ''; position: absolute; inset: 0; background: linear-gradient(to top, rgba(23,33,31,.48), transparent 44%); pointer-events: none; }
.hero-photo img { width: 100%; height: 100%; object-fit: cover; object-position: 58% center; filter: contrast(1.08) sepia(.08); }
.hero-photo figcaption { position: absolute; z-index: 2; left: 30px; right: 30px; bottom: 26px; color: white; font-family: var(--serif); font-size: clamp(18px, 2vw, 28px); line-height: 1.1; }
.hero-photo figcaption span { display: block; margin-bottom: 5px; color: #ffc8bd; font: 800 10px var(--sans); letter-spacing: .16em; text-transform: uppercase; }
.photo-stamp { position: absolute; z-index: 3; right: -25px; top: 32px; display: grid; place-items: center; width: 100px; height: 100px; border-radius: 50%; background: var(--red); color: white; font: 800 16px var(--sans); letter-spacing: .06em; transform: rotate(11deg); box-shadow: 4px 4px 0 var(--ink); }

.intro-band { padding: 100px max(4vw, calc((100vw - 1375px) / 2)); background: var(--ink); color: #f6eddf; }
.intro-grid { display: grid; grid-template-columns: 1.1fr .9fr; gap: clamp(60px, 9vw, 150px); align-items: start; }
.intro-band h2 { font-size: clamp(48px, 5.4vw, 88px); }
.intro-band .lead { margin-top: 0; color: white; font-family: var(--serif); font-size: clamp(22px, 2vw, 30px); line-height: 1.35; }
.intro-band p:not(.eyebrow):not(.lead) { color: #c7c4b9; }
.intro-band .inline-link { margin-top: 24px; }

.section-pad { max-width: 1500px; margin: 0 auto; padding: 120px 4vw; }
.section-title { max-width: 750px; margin-bottom: 62px; }
.section-title-wide { display: grid; grid-template-columns: 1.3fr .7fr; gap: 20px 80px; max-width: none; align-items: end; }
.section-title-wide .eyebrow { grid-column: 1 / -1; margin-bottom: 0; }
.section-title h2 { font-size: clamp(48px, 5vw, 78px); }
.section-title-wide > p:last-child { margin: 0; color: var(--muted); font-size: 17px; }
.benefit-grid { display: grid; grid-template-columns: repeat(3, 1fr); border-top: 1px solid var(--ink); border-bottom: 1px solid var(--ink); }
.benefit-grid article { position: relative; min-height: 390px; padding: 35px clamp(25px, 3vw, 54px) 38px; }
.benefit-grid article + article { border-left: 1px solid var(--ink); }
.card-number { position: absolute; top: 26px; right: 26px; color: var(--red); font: italic 20px var(--serif); }
.benefit-grid h3 { margin: 34px 0 14px; font: 400 clamp(25px, 2vw, 34px)/1.1 var(--serif); }
.benefit-grid p { color: var(--muted); }
.icon { position: relative; width: 72px; height: 72px; border: 2px solid var(--ink); border-radius: 50%; }
.icon-bell::before { content: ''; position: absolute; width: 28px; height: 32px; left: 20px; top: 15px; border: 3px solid var(--ink); border-radius: 16px 16px 6px 6px; }
.icon-bell::after { content: ''; position: absolute; width: 34px; height: 3px; left: 17px; top: 49px; background: var(--red); }
.icon-note::before { content: ''; position: absolute; inset: 16px 18px; border: 3px solid var(--ink); }
.icon-note::after { content: ''; position: absolute; width: 20px; height: 3px; left: 26px; top: 28px; background: var(--red); box-shadow: 0 9px var(--red), 0 18px var(--red); }
.icon-switch::before { content: ''; position: absolute; width: 42px; height: 20px; left: 13px; top: 24px; border: 3px solid var(--ink); border-radius: 20px; }
.icon-switch::after { content: ''; position: absolute; width: 14px; height: 14px; left: 38px; top: 30px; border-radius: 50%; background: var(--red); }

.history-split { display: grid; grid-template-columns: 1.08fr .92fr; min-height: 670px; background: var(--red); color: white; }
.history-photo { position: relative; margin: 0; overflow: hidden; }
.history-photo::after { content: ''; position: absolute; inset: 0; background: linear-gradient(90deg, transparent 55%, rgba(0,0,0,.28)); }
.history-photo img { width: 100%; height: 100%; object-fit: cover; filter: grayscale(1) contrast(1.13); }
.history-photo figcaption { position: absolute; z-index: 2; left: 30px; bottom: 24px; padding: 8px 12px; background: var(--cream); color: var(--ink); font-size: 10px; font-weight: 700; text-transform: uppercase; }
.history-copy { align-self: center; max-width: 690px; padding: 90px clamp(40px, 7vw, 130px); }
.history-copy h2 { font-size: clamp(48px, 5vw, 78px); }
.history-copy > p:not(.eyebrow) { margin: 28px 0; color: #ffe5df; font-size: 18px; }
.history-copy ul { display: grid; grid-template-columns: 1fr 1fr; gap: 12px 24px; margin: 35px 0 0; padding: 0; list-style: none; font-size: 13px; font-weight: 700; }
.history-copy li span { display: inline-grid; place-items: center; width: 22px; height: 22px; margin-right: 7px; border-radius: 50%; background: var(--ink); color: white; }

.steps-list { margin: 0; padding: 0; border-top: 1px solid var(--ink); list-style: none; }
.steps-list li { position: relative; display: grid; grid-template-columns: 110px minmax(0, 560px) 1fr; gap: 20px; align-items: center; min-height: 160px; padding: 28px 0; border-bottom: 1px solid var(--ink); overflow: hidden; }
.step-no { color: var(--red); font: italic 30px var(--serif); }
.steps-list h3 { margin: 0 0 8px; font: 400 clamp(25px, 2.5vw, 38px) var(--serif); }
.steps-list p { margin: 0; color: var(--muted); }
.step-word { justify-self: end; color: transparent; -webkit-text-stroke: 1px rgba(23,33,31,.16); font-size: clamp(42px, 6vw, 92px); font-weight: 900; letter-spacing: -.07em; white-space: nowrap; }
.steps-cta { display: flex; gap: 26px; align-items: center; margin-top: 45px; }
.steps-cta > span { color: var(--muted); font-size: 12px; font-weight: 700; text-transform: uppercase; }

.quote-photo { position: relative; min-height: min(780px, 70vw); overflow: hidden; background: var(--ink); }
.quote-photo::after { content: ''; position: absolute; inset: 0; background: linear-gradient(90deg, rgba(23,33,31,.8), rgba(23,33,31,.12) 75%); }
.quote-photo img { width: 100%; height: min(780px, 70vw); object-fit: cover; filter: sepia(.15) contrast(1.08); }
.quote-photo blockquote { position: absolute; z-index: 2; top: 50%; left: max(4vw, calc((100vw - 1375px) / 2)); max-width: 650px; margin: 0; color: white; transform: translateY(-50%); }
.quote-photo blockquote p { margin: 0 0 26px; font: italic 400 clamp(40px, 5vw, 78px)/1.02 var(--serif); letter-spacing: -.04em; }
.quote-photo blockquote footer { color: #ffd7cf; font-size: 11px; font-weight: 800; letter-spacing: .16em; text-transform: uppercase; }

.pricing { max-width: none; padding-left: max(4vw, calc((100vw - 1375px) / 2)); padding-right: max(4vw, calc((100vw - 1375px) / 2)); background: var(--paper); }
.pricing-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px; align-items: stretch; }
.price-card { position: relative; display: flex; flex-direction: column; min-height: 540px; padding: 38px; border: 1px solid var(--ink); background: var(--cream); }
.price-featured { background: var(--ink); color: white; transform: translateY(-15px); box-shadow: 8px 8px 0 var(--red); }
.price-label { position: absolute; top: -15px; right: 22px; padding: 7px 12px; background: var(--red); color: white; font-size: 10px; font-weight: 800; letter-spacing: .12em; text-transform: uppercase; }
.price-head span, .price-head small { display: block; }
.price-head span { font: 400 38px var(--serif); }
.price-head small { color: var(--muted); }
.price-featured .price-head small { color: #b9beb9; }
.price { margin: 38px 0 0; font: 400 72px/.9 var(--serif); }
.price sup { position: relative; top: -24px; margin-right: 4px; font: 400 25px var(--sans); }
.price > span { font-size: 38px; }
.price small { margin-left: 7px; color: var(--muted); font: 12px var(--sans); }
.price-featured .price small { color: #b9beb9; }
.call-price { display: inline-block; align-self: flex-start; margin: 15px 0 25px; padding: 6px 9px; background: var(--mustard); color: var(--ink); font-size: 12px; font-weight: 800; }
.price-card ul { flex: 1; margin: 0 0 32px; padding: 22px 0 0; border-top: 1px solid currentColor; list-style: none; }
.price-card li { position: relative; margin: 11px 0; padding-left: 24px; }
.price-card li::before { content: '✓'; position: absolute; left: 0; color: var(--red); font-weight: 900; }
.price-featured .button-primary { box-shadow: 5px 5px 0 var(--cream); }
.price-note { max-width: 850px; margin: 35px 0 0; color: var(--muted); font-size: 12px; }

.faq { display: grid; grid-template-columns: .72fr 1.28fr; gap: clamp(60px, 10vw, 170px); }
.faq-list { border-top: 1px solid var(--ink); }
.faq-list details { border-bottom: 1px solid var(--ink); }
.faq-list summary { display: flex; justify-content: space-between; gap: 20px; padding: 25px 0; cursor: pointer; font: 400 clamp(20px, 2vw, 28px) var(--serif); list-style: none; }
.faq-list summary::-webkit-details-marker { display: none; }
.faq-list summary span { color: var(--red); font: 300 30px var(--sans); transition: transform .2s ease; }
.faq-list details[open] summary span { transform: rotate(45deg); }
.faq-list details p { margin: -5px 0 28px; color: var(--muted); }

.final-cta { position: relative; overflow: hidden; padding: 105px max(4vw, calc((100vw - 1375px) / 2)); background: var(--red); color: white; text-align: center; }
.final-cta h2 { position: relative; z-index: 2; max-width: 1050px; margin: 0 auto; font-size: clamp(52px, 7vw, 110px); }
.final-cta > p:not(.eyebrow) { position: relative; z-index: 2; margin: 28px auto; font-size: 18px; }
.final-cta .button { position: relative; z-index: 2; }
.ring { position: absolute; inset: 0; pointer-events: none; }
.ring span { position: absolute; border: 1px solid rgba(255,255,255,.18); border-radius: 50%; }
.ring span:nth-child(1) { width: 620px; height: 620px; top: -260px; left: -220px; }
.ring span:nth-child(2) { width: 370px; height: 370px; right: -80px; bottom: -160px; }
.ring span:nth-child(3) { width: 160px; height: 160px; right: 12%; top: 14%; }

.site-footer { padding: 68px max(4vw, calc((100vw - 1375px) / 2)) 28px; background: var(--ink); color: white; }
.footer-top { display: grid; grid-template-columns: 1fr 1fr auto; gap: 50px; align-items: center; padding-bottom: 60px; }
.brand-footer .brand-mark { border-color: white; }
.brand-footer .brand-mark::after { border-color: white; }
.brand-footer .brand-mark b { background: white; }
.footer-top p { color: #b9beb9; font-family: var(--serif); font-size: 20px; }
.footer-bottom { display: grid; grid-template-columns: auto 1fr auto; gap: 30px; padding-top: 24px; border-top: 1px solid rgba(255,255,255,.18); color: #929b96; font-size: 10px; text-transform: uppercase; }
.footer-bottom span:nth-child(2) { text-align: center; }
.credits-toggle { padding: 0; border: 0; background: transparent; color: inherit; font: inherit; text-decoration: underline; cursor: pointer; text-transform: uppercase; }
.photo-credits { max-width: 800px; margin: 20px 0 0 auto; color: #929b96; font-size: 11px; text-align: right; }

:focus-visible { outline: 3px solid var(--mustard); outline-offset: 4px; }

@media (max-width: 1050px) {
  .site-header { grid-template-columns: auto auto 1fr; gap: 20px; }
  .site-header nav { display: none; position: absolute; z-index: 15; top: 120px; left: 4vw; right: 4vw; padding: 24px; background: var(--paper); border: 1px solid var(--ink); box-shadow: 7px 7px 0 var(--ink); flex-direction: column; }
  .site-header nav.is-open { display: flex; }
  .menu-toggle { display: grid; justify-self: end; gap: 5px; width: 42px; height: 42px; place-content: center; border: 1px solid var(--ink); background: transparent; }
  .menu-toggle span:not(.sr-only) { width: 20px; height: 2px; background: var(--ink); }
  .site-header > .button { justify-self: end; }
  .hero { min-height: 0; grid-template-columns: 1fr; }
  .hero-copy { max-width: 820px; }
  .hero-photo { min-height: 620px; }
  .section-title-wide { grid-template-columns: 1fr; }
  .section-title-wide .eyebrow { grid-column: auto; }
  .steps-list li { grid-template-columns: 80px minmax(0, 1fr); }
  .step-word { display: none; }
}

@media (max-width: 760px) {
  .topline-track { justify-content: flex-start; overflow: hidden; white-space: nowrap; }
  .topline-track span:nth-of-type(n+3), .topline-track i:nth-of-type(n+3) { display: none; }
  .site-header { min-height: 74px; padding: 0 20px; grid-template-columns: 1fr auto; }
  .site-header > .button { display: none; }
  .site-header nav { top: 94px; left: 20px; right: 20px; }
  .brand-mark { width: 37px; height: 37px; }
  .brand-mark::after { top: 9px; left: 9px; }
  .brand-mark b { left: 14px; transform-origin: 2px 15px; }
  .brand-text { font-size: 19px; }
  .hero { padding: 52px 20px 65px; gap: 50px; }
  .hero h1 { font-size: clamp(48px, 14vw, 72px); }
  .hero-intro { font-size: 17px; }
  .hero-actions { align-items: stretch; flex-direction: column; }
  .hero-actions .text-link { align-self: flex-start; }
  .hero-facts { grid-template-columns: 1fr; gap: 14px; }
  .hero-facts div + div { padding-top: 14px; padding-left: 0; border-top: 1px solid var(--line); border-left: 0; }
  .hero-photo { min-height: 450px; border-width: 7px; }
  .photo-stamp { width: 78px; height: 78px; right: -10px; top: -23px; font-size: 13px; }
  .intro-band, .section-pad { padding: 80px 20px; }
  .intro-grid, .history-split, .faq { grid-template-columns: 1fr; }
  .intro-grid { gap: 38px; }
  .benefit-grid, .pricing-grid { grid-template-columns: 1fr; }
  .benefit-grid article + article { border-top: 1px solid var(--ink); border-left: 0; }
  .benefit-grid article { min-height: 330px; }
  .history-photo { min-height: 400px; }
  .history-copy { padding: 70px 20px; }
  .history-copy ul { grid-template-columns: 1fr; }
  .steps-list li { grid-template-columns: 54px 1fr; gap: 12px; }
  .step-no { font-size: 24px; }
  .steps-cta { align-items: stretch; flex-direction: column; }
  .steps-cta > span { text-align: center; }
  .quote-photo, .quote-photo img { min-height: 640px; height: 640px; }
  .quote-photo img { object-position: 63% center; }
  .quote-photo::after { background: linear-gradient(0deg, rgba(23,33,31,.88), rgba(23,33,31,.1)); }
  .quote-photo blockquote { left: 20px; right: 20px; top: auto; bottom: 55px; transform: none; }
  .price-featured { transform: none; }
  .price-card { min-height: 510px; padding: 30px 26px; }
  .footer-top, .footer-bottom { grid-template-columns: 1fr; }
  .footer-bottom span:nth-child(2) { text-align: left; }
  .photo-credits { text-align: left; }
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *, *::before, *::after { transition-duration: .01ms !important; animation-duration: .01ms !important; }
}